Recent searches
Search options
Hello #fediverse! I'm going into a meeting at 4ET to talk about our newsroom's social media options.
If you think our station and other #NPR stations should have a Mastodon server or a broader presence in the #fediverse, pls boost this post. If you have thoughts, please reply, I want to hear them!
@gbhnews YES. NPR should run its own instance and have its stations and journalists on there. It would be amazing to have one place to follow everybody NPR-affiliated.
@Homebrewandhacking
> The first news network to commit 1/1000th of its ad spend to Mastodon will achieve a primacy that other networks spend more to get worse results
I'm confused. Do you mean spending...
> 1/1000th of its ad spend
... on running their own server?
There is nothing in the Mastodon software (nor on the fediverse as a network) that you can spend money to advertise on.
Yuki (스노 雪亮) 
@strypey@mastodon.nzoss.nz @Homebrewandhacking@mastodon.ie @varmazis@mstdn.social @gbhnews@mastodon.social
There is nothing in the Mastodon software (nor on the fediverse as a network) that you can spend money to advertise on.Not exactly. It all depends on the instance. I've encountered Mastodon instances with ads. It's up to the instance admin and their users. If their instance is popular, and has the target market of some company, there's nothing stopping them offering to buy ad spots… which in turn will help that instance.
^_^
@youronlyone @gbhnews @strypey @varmazis
Also true. I suspect that's a freemium model that will be adopted by the large tech companies as part of "embrace, extend, extinguish" as applied to the Fediverse.
@youronlyone
> I've encountered Mastodon instances with ads
OK, but that's on those instances, not in the Mastodon software nor on the fediverse *as a network*. Also, can't see how news media companies advertising on those instances would gain them more mindshare in the 'verse than publishing directly into it with their own servers.
@Homebrewandhacking @varmazis
Budget for ads is called spend. It's a technical term, look it up. 
If you took that money and used it to pay for a server then they would exist here and be able to show their services.
Many people here, (not me!), would like that and want to see those.
They would leave the Fediverse and see the website (with ads) that would pay for the journalism.
Being the main source of news for people would be profitable.
@Homebrewandhacking
> They would leave the Fediverse and see the website (with ads) that would pay for the journalism
I agree with SubStack that ads are no longer a viable revenue source. But if they ran a server that only posted headlines and links (and maybe a couple of sentences of lede), then yes, people wanting to read that story would need to click through to the site. The ability to boost articles without cutting and pasting URLs might increase their traffic too.