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There's a Vodafone ad on the TV that makes me smile whenever I see it. Not for the ad itself but for the memory it triggers. The ad is a dad who is chaperoning his daughter at a pop concert. The memory is a dad in the seated area of the O2 when we went to see #Rammstein up in Dublin. He was chaperone to his son plus sons friends. He sat reading a broadsheet for the entire show and over a decade later it still makes me smile. #mastodaoine